An informal network of volunteers calling for:

• Canadian implementation of the International Code of Marketing of Breastmilk Substitutes (WHO Code)* (a.k.a. “the Code”).

• Canadian birthing facilities to join the Baby Friendly Initiative (a.k.a. “the BFI”).

  *summary published by the New Brunswick Chief Medical Officer of Health. Readers can also refer to the full text of the International Code of Marketing of Breastmilk Substitutes and WHA Resolutions available through Baby Milk Action in the U.K. Plain language annotations are available at the bottom of our “Learn More” page.